Gaming trends: What men and women want
Female gamers are more likely to have a gaming partner, with three quarters of male gamers feeling their partner spends more time on their consoles than on their relationship, according to a new study.
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Adobe spoofs “Hovering Art Director” in new marketing ad
Adobe has unveiled a new campaign – The Hovering Art Director – which takes a comical look at the relationship between art directors, designers and marketers, and the various factors that have to be taken into account when building a standout marketing campaign.
Instagram Stories gets Snapchat-style geostickers
Instagram has updated its Stories feature with support for geostickers, as the Facebook owned messenger app continues to mimic its rival Snapchat.
Global digital skills trends: EMEA finishes bottom for technology usage in recruitment
A new global study commissioned by the Futurestep division of Korn Ferry reveals the missed opportunity for companies that fail to strategically link talent acquisition with business strategy.
App ad trends: Mobile video ad spend dominates gaming
Video ad formats are by far the most popular format in the mobile app gaming market, according to new research.
Netflix subscribers overtake DVR users in US
More US households now have the Netflix streaming service than a digital video recorder, according to a recent study.
UK mobile ad spend continues to soar ahead of desktop (as Google beats Facebook)
The amount spent on mobile ads in the UK is forecast to reach nearly £7bn this year, accounting for 36.6% of the UK’s media ad investment by the close of the year, according to new research.
Snapchat beats expectations as stock leaps 44% on stock market debut
Snap Inc, the owner of messaging app Snapchat, has gone public after months of speculation, with shares initially priced at $17, with stocks jumping 44% to US$24.48 on the first day of trading.
Snapchat IPO: Massive £19bn valuation despite revealing losses
Snap Inc, the owner of Snapchat, is set to make its debut on the New York Stock Exchange today with a better-than-expected market valuation of $24bn (£19bn).
Google reveals latest robot (and this one can rollerblade)
Boston Dynamics, the robotics company owned by Alphabet has revealed its latest humanoid robot, and this time it’s on wheels.