Apple sees gains despite new iPhone 12 delay
Apple has seen year-on-year revenue gains across every category, despite new device models being delayed due to the pandemic.
Apple
Why the royalty-free music space is the perfect niche for AI
Shutterstock is just the latest brand to jump into the royalty-free music world for brands and content creators – hot on the heels of YouTube and Apple Music. Taishi Fukuyama, Co-founder COO at Evoke Music, looks at the growing trend of big brands offering ‘free music for businesses’, and how machine-learning platforms are inventing a whole new category of music within a growing industry.
Payment Pain Points: a fraction is too much friction for shoppers
With demand for friction free payment transactions, such as contactless payments, using cards and digital wallet, predicted to grow by 300% globally over the next five years, retailers need to diversify and reimagine the traditional point of payment in-store and online, according to a new report.
Five email marketing trends leading in 2020
Email marketing remains one of the most effective techniques for digital marketers across all types of businesses. Komal Helyer, VP Marketing, Pure360 offers a guide to getting the most of the latest technologies and techniques for successful email campaigns.
Nearly one third of UK consumers don’t own smart tech devices (and they don’t want ads)
While people are confident in using smart tech, a good proportion simply don’t want to invest in it yet, according to new research.
Apple ITP and the impact on digital marketing technology
Apple’s latest Intelligent Tracking Prevention (ITP) update aims to increase user privacy by preventing unwanted tracking – but could have a major impact on digital marketing, particularly when it comes to technology such as analytics and A/B testing tools. Jean-Noël Rivasseau, CTO and Founder, Kameleoon, explains ITP, how it works, the impact it has on … [Read more…]
Apple sees record sales as iPhone drives sucess
Apple has enjoyed record sales and profits over the Christmas period, crediting a surge in demand for its iPhone 11.
Who’s watching The Witcher? Netflix sparks controversy with new ‘2 min’ viewing metrics
Netflix beat growth targets internationally during the final quarter of 2019 but missed targets in the US, where rivals like Disney Plus grew in popularity.
AppsFlyer gets $210m funding boost for attribution marketing
AppsFlyer has secured $210 Million in Series D funding and has been valued at $1.6bn.
CES 2020 roundup: AI skincare assistants, virtual humans and loo roll fetching bots
The CES consumer tech show in Las Vegas features thousands of companies from Google and Samsung to unknown startups, all showcasing their ‘next big thing’ in tech. We take a look at the most notable gadgets to come out of this year’s expo, from the innovative to the odd.