AppNexus and Rubicon Project have teamed up to create Prebid.org inc. an independent organisation dedicated to the development and promotion of open-source header bidding solutions to drive publisher monetisation.
Spotify has partnered with Hulu to let students in the US get both a premium Spotify subscription and a subscription to Hulu for a combined price of $4.99 a month.
Facebook has been accused of inflating its ad reach by millions compared to US census data, as the social network’s metrics once again come into question.
Square Enix has taken an unusual route to promote its latest video game Life is Strange: Before The Storm with an ad that celebrates the value of best friends (and barely showing the game at all).
Visual Design Studio Soluis has worked with Microsoft HoloLens to showcase its “Augmented Worker”, a system that is being developed for the manufacturing and construction industry.
Travel companies need to embrace new technologies such as artificial intelligence (AI), virtual reality (VR) and augmented reality (AR) to create a more immersive and enjoyable travel experience for holidaymakers, new research suggests.
Volvo set the first-ever Guinness World Record for “Largest Unboxing” in grand style, getting 2 million YouTube views in the process. See why it’s our video viral of the week below…
Every year in developing countries seven million children under the age of 18 become mothers. To raise awareness of the issue, child rights organisation Plan International Finland has commissioned a clothing collection that the world should not need – maternity wear for 12-year olds.
In part two of a two-part series, Mark Blair, VP of EMEA at Brightcove, reveals four reasons why your business should embrace live streaming video for internal communications and how your business can benefit from it.
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