YouTube’s viewership has stagnated as the platform nears saturation point, Dale Lovell, Co-Founder, Chief Marketing & Partnership Officer at native advertising platform ADYOULIKE, looks at why native video formats could be the way forward.
YouTube has released its official top 10 videos of last year, in terms of audience engagement, with an ad for the Google Pixel 2 phone beating John Lewis for the top slot.
Minnesota-based Land O’Lakes, a farmer-owned cooperative best known for its butter brand, has launched a new campaign to tie in with the upcoming Super Bowl.
Influencer marketing has become big business, as vloggers starts to garner huge social media followings and brands take notice. One Productions, a video production company based in Dublin, Ireland has put together an infographic looking at some key influencer marketing stats for 2018.
What technologies will impact how we work together in 2018 and beyond? Bobby Beckmann, CTO of Lifesize, looks at four key trends for conferencing and collaboration to look out for in the coming year.
Adults in South Korea will spend more than a quarter of their daily media time on a smartphone in 2018, almost the highest in the world, according to new research.
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