Nearly 75% of Brits ‘don’t feel ready for Coronavirus’
A majority of Brits are feeling anxiety over families, health and travel, as the Coronavirus, and measures to combat it, spreads, according to new research.
UK
Auto Trader launches ‘Eau De Car’ campaign
Auto Trader is launching its latest New Car marketing campaign centred around the smell of success, with a creative designed to get people talking.
UK gift card industry now worth almost £7 billion
The UK gift card market has grown by almost £1 billion since its previous valuation, according to the latest industry research from the Gift Card & Voucher Association (GCVA), in partnership with GlobalData.
John West promotes healthy lifestyles with campaign to ‘Get Yourself Shipshape’
John West, has launched its ‘Get Yourself Shipshape’ campaign for 2020 to encourage and inspire healthy, active lifestyles across the nation.
Future of Retail: Barriers that prevent shoppers from saving the planet
Global media agency Mindshare has found just 4.8% of UK consumers prioritise buying organic and environmentally friendly products even though the majority care passionately about the future of our planet. A clear contradiction and gap often exists between people’s values and their behaviour.
Ikea sells on Alibaba for first time
Ikea has started selling its products on Alibaba’s Chinese e-commerce platform Tmall, as the furniture retail giant looks to expand in Asia online.
Flexa: UK job platform for flexible working goes live
Flexa, a UK-based job platform dedicated exclusively to flexible working, has launched this week.
Amazon blocks ‘non-essential’ items from warehouses
Amazon has placed a temporary ban on certain items in its warehouses, to cope with overwhelming demand for household essentials due to the coronavirus pandemic.
Women in ads in 2020: Less stereotyping (but also less feminism)
A new study has revealed that female stereotypes in advertising are declining: only a quarter (28%) of UK women now say they feel pressure from ads to look and act a certain way, compared to 49% in 2017.
Coronavirus: Employer-employee disconnect on home working response
Only 14% of UK office workers been mandated to work from home full-time by their employers during the coronavirus outbreak, despite over half (52%) having expressed a preference for doing so, according to new research.