Twitter Archives

Creative protection or ‘link tax’? EU votes for controversial internet copyright law

September 13, 2018

The European Union Parliament voted has overwhelmingly to approve a copyright reform that have been criticised for being harmful to an open internet.

AI to spur global economic growth- report

September 6, 2018

Artificial intelligence (AI) could add $13 trillion to worldwide economic output by 2030, equivalent to about 1.2 per cent of additional GDP growth a year, according to a new report.

Nike gets political: Social media storm after recruiting former NFL star Colin Kaepernick

September 5, 2018

Nike has taken a bold step with its latest advertising campaign, recruiting controversial former NFL star who was one of the first to kneel during the US national anthem before matches to protest movement against racial injustice in the country.

Brewdog aims for US market with original video series

August 29, 2018

Brewdog is rolling out a subscription video on demand service, featuring shows, game shows and documentaries, as the Scottish crafy bbeer firm looks to expand its reach in the US.

Snapchat in UK ‘to overtake Facebook among 18- 24-year-olds this year’

August 29, 2018

Snapchat will have a larger user base among UK adults ages 18 to 24 than Facebook in 2018, according to new research.

Web design case study: Why Beauty Bay decided to break the rules

August 20, 2018

Beauty Bay, one of Europe’s biggest online beauty destinations has had a branding makeover – created by digital-first design agency MERó in partnership with the Beauty Bay in-house team.

Bud Light launches viral magical wizard campaign

August 14, 2018

Bud Light has launched the next phase of its viral Dilly Dilly campaign, featuring a magical wizard.

Premier League marketing: Gambling firms top brands for football fans

August 9, 2018

The top 5 brands associated with both the World Cup and Premier League are gambling brands, and official sponsors miss out, according to new research.

Social TV trends: Love Island’s official partners aren’t the only winners

August 7, 2018

ITV’s Love Island was the reality show success story of the summer. New research uncovers which brands benefited from the TV series, indicating that official sponsorship was not the only route to success.

Twitter stocks plunge 20% as it sheds a million users (but revenues rise)

July 27, 2018

Twitter sees strong user growth (but ad revenue plummets 23%)

Twitter shares have fallen 20% as its active monthly users fell from 336m to 335m over the last three months, but revenues actually exceeded forecasts.