Twitter mulls paid-for version to boost flagging revenues
Twitter is considering the launch of a premium version of its Tweetdeck platform, raising the possibility that it could run a subscription service for the first time.
7 in 10 Twitter users on social while watching TV
Twitter users are keen second-screeners – being 33% more likely than the average internet user to be on another device while watching TV, according to new research.
Hotwire discovers the most popular brands and trends from MWC on Twitter
With Mobile World Congress (MWC) over for another year, Hotwire looks at the Twitter stats to uncover the biggest trends at this year’s event.
Facebook testing “thumbs down” button in Messenger
A new ‘thumbs down’ reaction has appeared on the Facebook Messenger app for some users, fueling speculation that the social network may finally introduce a “dislike” button.
Snapchat attracts 42 million fans to NFL content
Last week saw Snapchat become a public company, revealing some key audience usage figures in the process… including a huge audience for its NFL content.
Snapchat IPO: Massive £19bn valuation despite revealing losses
Snap Inc, the owner of Snapchat, is set to make its debut on the New York Stock Exchange today with a better-than-expected market valuation of $24bn (£19bn).
Snapchat demographics: US “less dominated by 18-24s compared to UK”
Ahead of today’s expected Snapchat IPO, Verto Analytics loos at how US usage of the popular messaging app compares to the UK data.
Social listening reveals who would win the Oscars if the public were in charge
Global media agency Carat has analysed consumer sentiment around the Oscars on social media to determine the ‘audience votes’ ahead of the big announcement being made on 26th February. This has involved aggregating data from Twitter (from the month of February) to understand the public’s favourites to win (and least favourites).
Valentine’s day: Top 10 brands on social media
Kylie Cosmetics and Jetstar Asia have generated most social media buzz this Valentine’s Day, according to new data from Socialbakers.
Who won the social Super Bowl? Top 10 brands on Twitter
Pepsi, T-Mobile and Avocados from Mexico racked up the most Twitter engagement during the Super Bowl, according to new research.