Is Facebook exaggerating ad reach by millions? Report claims census data doesn’t match
Facebook has been accused of inflating its ad reach by millions compared to US census data, as the social network’s metrics once again come into question.
Tinder becomes top paid app for first time
Tinder has become the top-grossing app in Apple’s online shop, topping the likes of Netflix, Pandora and hit mobile games like ‘Clash Royale.’
Social media beats websites for news audience
More internet users are seeing news via social media feeds such as Twitter and Facebook than on news websites, according to new data.
Rise of live streaming: Middle East and Africa leads the way in global stats
Live Streaming services such as Periscope and Facebook Live have become hugely popular worldwide, with the Middle East and African region the biggest adopters of the new technology, according to new data.
Whoppercoins: Burger King introduces own cryptocurrency as loyalty program in Russia
Burger King is trialling loyalty schemes to the next level in Russia, swapping cards and vouchers for its own has bitcoin-style cryptocurrency.
Trump worth $2bn in revenue to Twitter
Without Donald Trump, Twitter could lose almost a fifth of its value, according to new research.
YouTube brings breaking news to homepage
YouTube is reportedly rolling out a “Breaking News” section in people’s feeds across all mobile and web platforms, as Google continues to tailor custom content playlists to users logged into Google Accounts.
Google messaging platform Allo finally comes to desktop
Google Allo is now supported on the web, letting users carry on chats on a laptop or desktop without having to pick up their mobile.
Twitter fail: National Lottery user generated tweets backfire
The National Lottery has issued an apology after a social media stunt on Twitter backfired in embarrassing fashion, resulting in the charity’s official account inadvertently tweeting offensive messages.
Neymar buzz: Football transfer news is “social media gold dust”
Football is big business and last weekend saw the most expensive football transfer take place with Neymar da Silva Santos Junior making history- causing massive ripples in social media, according to new research.