Salesforce has launched Consumer Goods Cloud, a new industry product that lets consumer goods companies to drive revenue growth and maximise ROI through improved retail execution capabilities.
Digital media measurement software and analytics platform Double Verify has struck a partnership with Snapchat to authenticate ad viewability and prevent digital ad fraud and sophisticated invalid traffic (SIVT).
Uber has laid off 265 engineers and 170 members of its product teams as the ride-hailing app and tech firm looks to save costs following heavy losses.
Despite rising optimism in digital transformation, the vast majority of organizations are still suffering failure, delays or scaled back expectations from digital transformation projects, according to a new study.
Facebook will stop using facial recognition technology to automatically tag people in photos unless the user has opted in.
Market research firm GlobalWebIndex has appointed Groupon veteran, James Scott to the newly created position of Chief Commercial Officer, where he will be in charge of the growth and scalability of the business.