New Shutterstock tool ‘Smart brief’ speeds up creative ad process
Shutterstock has launched Smart Brief, a new streamlined and guided experience to improve the quality and speed of the briefing process.
technology
How green is your grocer? UK supermarkets fail to meet shoppers’ sustainability expectations
Consumers are still worried that British supermarkets’ are not doing enough to go green, particularly around food and packaging waste, according to new research.
Dropbox revamp: ‘Spaces’ desktop app boosts team collaboration
Dropbox has undergone its biggest redesign yet, with the launch od ‘Dropbox Spaces’ a new desktop app designed as an evolution of the shared folder into a collaborative workspace for teams.
Most Brits start online journey with search (but many don’t trust results)
Nearly two-thirds of Brits (63%) start their online search journey, when searching for products and services, with search engines, but less than a fifth (18%) of them actually trust the results all of the time, according to a new study.
Facebook buys ‘mind reading’ wristband company
Facebook has bought a start-up making devices that can pick up electrical signals from the brain and transmit them to a computer
Digital breakthrough: Has Google cracked ultra-fast ‘Quantum Computing’?
Google has achieved a major breakthrough in computer power, building a machine capable of performing calculations in seconds that traditional computers would take 10,000 years to perform, according to a leaked paper
Twitter fail: US military apologises for threatening to ‘bomb’ Area 51 festival
The US military has apologised for sending a tweet that appeared to threaten people visiting Area 51 over the weekend after a Facebook event went viral.
Brits back Uber for London licence extension (and driverless cars) – survey
With Uber’s licence to operate in London due to expire on September 25th, new research by GlobalWebIndex finds 51% of UK consumers feel the ride-hailing business should receive a further licence extension.
Tealium adds built-in AI tech customer data platform
Ad tech firm Tealium has boosted its Customer Data Platform (CDP) with built-in machine learning technology to help brands build more intelligent audiences and more accurately predict consumer actions.
Top tips: How to elevate the user experience from ordinary to extraordinary
Positive brand perception is based not on a single moment but a culmination of interactions, explains Marc Schillaci, CEO of ecommerce specialist Oxatis Group. He discusses a four-step guide to delivering an optimised strategy that will make shoppers feel appreciated and valued at every point in their journey.