CES takes technology conference digital-only for 2021
One of the world’s biggest tchnology conferencess CES will be online-only in 2021, the organisers have confirmed.
mobile marketing
Huawei ramps up mobile experience partnerships with 5 brands, including Samsonite and Karcher
Huawei Consumer Business Group has struck new partnerships with global brands, including Samsonite and Karcher, that will see the mobile giant’s products integrated into each brands customer experience.
Vodafone teams with Claudia Winkleman for new ‘Business Unusual’ Podcast Series
Vodafone has launched ‘Business Unusual’, a weekly podcast series aimed at the start-up and scale-up business community, presented by Strictly Come Dancing presenter and radio personality Claudia Winkleman.
Children of Lockdown: Storychest launches ‘Digital Time Capsule’ for future generations
Digital scrapbook app Storychest is launching a new children’s initiative, helping families through lockdown to create diaries of their experience that will be shared with future generations.
UK contact-tracing app delayed until winter due to ‘technical’ and privacy issues, says health minister
Lord Bethell said the Department of Health was “seeking to get something going for the winter”. But, he told a committee of MPs, the app wasn’t “the priority at the moment”. By comparison, France, Italy and Germany have all released contact-tracing apps to monitor COVID-19 in recent weeks. The app has been the subject of … [Read more…]
Ad retargeting fuels 35% of app marketing conversions
Globally, 30% of apps now run retargeting campaigns, with 35% of app marketing conversions resulting from retargeting; driving better retention and more revenue, according to new research.
Balancing Innovation and Regulation: FinTech Trends and Challenges
The financial technology sector is booming, with financial inclusion, regulations, consumer savviness and innovation all on the rise. Shaun Puckrin, CPO for Global Processing Services (GPS), looks at the future of the FinTech industry by looking at the current trends and challenges it faces.
Brand loyalty shifting under lockdown: Mobile app data reveals winners and losers
Ogury and MediaCom collated insights and analysis of mobile data from 400 million global app users for various sectors. The data identifies how consumer behaviour has changed through lockdown and what will happen to brands when lockdown lifts. Key insights: • Gaming & eSports – Discord is the top gaming platform and has overtaken PlayStation … [Read more…]
UK COVID-19 tracking app ‘not ready for June 1st’
The UK government has confirmed that its smartphone app for tracking people who have been in contact with Covid-19 patients will not be ready for 1 June, when the next stage of the relaxation of lockdown is due to begin.
Uber cuts 3,000 more jobs as gig economy suffers in lockdown
Uber is cutting a further 3,000 jobs as the ride hailing app is hit by the second wave of major lay-offs at the company in just two weeks.