AOL signs Harry Hill for new online comedy show
AOL is set to launch an online-only video series starring comedian Harry Hill, as the online media giant looks to boost its profile.
media
Auto Trader launches new online ad system
Auto Trader has launched a new advertising report that allows its trade customers to calculate their return on investment on adverts placed with Autotrader.co.uk.
The short lifespan of a Tweet: Two-thirds of Twitter messages are ‘ignored’
Over two-thirds of comments on Twitter go without response, with the first hour being critical to a Tweet’s lifespan, according to new research.
Right to reply: Windows Phone 7 – most important watershed for smartphone market since first iPhone
Microsoft is gearing up to unveil its new Windows Phone 7 operating system and a compatible range of devices. Ovum principal analyst Tony Cripps explains why its crucial that the software giant can take on the likes of Apple’s iPhone and Google’s Android in the rapidly growing smartphone market.
BBC marketing campaign urges people to take their ‘First Click’ online
The BBC has launched a TV campaign in support of First Click – a major new media literacy campaign aimed at encouraging people to get online, with the end-line “it’s easier than you think to take your First Click”.
Guest comment: Recruitment consultants: as dead as the dinosaurs
Hiring companies are moving away from jobs boards and recruitment companies and moving towards social media as their dominant recruiting tool. Between current economic conditions, the evolution of the internet and dwindling HR budgets, the traditional approach of finding a candidate is becoming increasingly redundant. Suzanne Morrow at Dog Digital asks: are we counting down … [Read more…]
Trinity Mirror debuts online dating site
WhiteLabelDating.com, the international leader in customer-focused, flexible and scalable online dating systems, is pleased to announce the latest addition to their ever expanding portfolio of media partners.
Social media ‘Apprentice’ campaign to find Alan Sugar’s favourite word
A social media campaign has been launched as the UK’s most high-profile recruitment process begins in the form of the BBC’s ‘Apprentice’. MyJobGroup.co.uk, which operates over 300 regional job boards across the UK, has launched the UK’s first competition to find the single most commonly used word by the business supremo throughout Series Six of … [Read more…]
Guest comment: Mi-fi and the savings you see vs. the savings you don’t
As demand grows for high-speed web connections on the move, just what is the future of mobile broadband? Julia Kukiewicz, editor of Choose.net, examines if external broadband routers (otherwise known as Mi-fi) really do offer value for money to consumers.
Digital marketing budgets predicted to boom in 2011
More than two thirds of marketers are expecting a rise in their online spending next year, according to new research.