Sky offers free programmes on YouTube
Sky is putting free episodes from some on its TV shows on YouTube, in an effort to entice viewers to its pay-TV services.
media
Google overcomes sales slump as profits rise 17%
Google has beaten expectations with its latest financial earnings, recording fourth quarter profits of $3.38bn (£2.05bn), up 17% from a year earlier, boosted by stronger advertising revenue.
UK GPs spend more time on search engines than pharma sites
UK doctors consider search engines ‘the most useful source of information’, ahead of medical education materials, according to a new survey.
Video viral of the week: David Beckham bares all in shoppable H&M superbowl TV ad
H&M is letting fans buy David Beckham’s range of underwear directly from their TV in a new interactive commercial set to air during this Sunday’s Super Bowl in the US (2nd Feb 2014).
‘Big Book of Site Search Tips ‘connects shoppers to searchers (Whitepaper)
The latest version of SLI Systems’ ‘Big Book of Site Search Tips’ has launched, offering more than 100 Ideas for improving the way retailers connect shoppers to the products they want.
Customer satisfaction gap between mobile and desktop retail sites widens
Marks & Spencer and Tesco have ranked best for customer satisfaction on their mobile sites, but may retailers still lag behind on their mobile sites, according to a new survey.
Online advertising traffic data fraud – explanation and guidelines
If you’re a media planner using online advertising traffic data, you’ll know all about the challenges and the need for guidelines – so this simple explanation tells you more.
Internet ad spend up 32% globally- TV up just 4%
Internet, outdoor and television advertising saw the greatest increases in spend throughout the first three quarters of 2013, while TV rose just 4%, according to new global figures.
Video viral of the week: Old Spice returns with ‘intervention’ prank websites
Old Spice has become famous for pioneering viral video ads, and its latest campaign sees the return of Isaiah Mustafa in a series of prank ads that look set to get consumers sharing in droves. See why it’s our video viral of the week below…
Facebook to show fewer text posts from brands
Facebook has updated its newsfeed with a new algorithm that means users will see more text updates from their friends and less from brands.