Half of Brits think TV and web are ‘a necessity, not a luxury’
TVs and the internet are a necessity, not a luxury, in modern Britain, according to a poll of over 15,000 people by consumer revenge site www.moneysavingexpert.com.
marketing
Half of Brits think TV and web are ‘a necessity, not a luxury’
TVs and the internet are a necessity, not a luxury, in modern Britain, according to a poll of over 15,000 people by consumer revenge site www.moneysavingexpert.com.
Half of Brits think TV and web are 'a necessity, not a luxury'
TVs and the internet are a necessity, not a luxury, in modern Britain, according to a poll of over 15,000 people by consumer revenge site www.moneysavingexpert.com.
Ofcom to make switching broadband simpler
Some 45 per cent of broadband customers think that switching provider is too difficult, according to research from industry regulator Ofcom.
Facebook ‘social metrics’ help advertisers target your most clickable friends
Facebook has launched social metrics, a new tool that helps marketers understand the benefits of adverts that include social context from people’s friends on Facebook.
Time spent online: Facebook overtakes Google in the US
US web users are spending more socialising on Facebook than searching with Google, according to new data from comScore.
Right to reply: Google instant, an online advertising game changer?
Last week, Google unveiled its new Instant Search function, displaying predictive results as users type. Graham Cooke, Managing Director, QuBit Digital, thinks this represents a huger opportunity for advertisers.
Right to reply: ‘Instant Search’– Google giveth then taketh away
Google has just announced its “streaming search” service, Google Instant, is coming out of limited Beta testing and going live for all users. According to Adam Bunn, Head of Search at leading independent search and social marketing agency Greenlight, when it comes to search engine optimisation campaigns (SEO), some websites may now suffer a drop … [Read more…]
Apple’s music social network Ping gets 1m users in 2 days
Apple announced last week that more than one million users signed up for Ping in the service’s first 48 hours of availability.
IAB debuts top 10 virals chart
The Internet Advertising Bureau – the trade association for digital advertising – has joined forces with Unruly Media to launch a new UK viral chart, showcasing the most popular branded video content in the UK each month.