Just 10 days for brands to register or block .XXX domains
The final date is approaching for trademark holders to apply for ‘adult content’ .XXX domains, ahead of the ‘landrush’ period.
marketing
Collective takes Tumri personalised ad tools to UK
Collective has launched Tumri in the UK, following its recent acquisition of the company in the US.
ASA deals with over 5,000 complaints about UK websites
The ASA has received far more complaints then expected since extending its remit to cover advertising on web and social media sites earlier this year.
Email marketing campaigns ‘becoming more engaging’- survey
Email marketing campaigns are becoming more effective in engaging recipients, largely due to improved data segmentation and more targeted content, according to new research.
Global publishing display ad revenues up 20% in 2011- report
Online publishing is thriving, with 73% of publishers saying online display advertising revenue has gone up in last year, according to a new survey.
Most marketers ‘don’t know what gamification’ means- survey
‘Gamification’ – the concept of using game design techniques in marketing campaigns, has become a popular buzzword, but do marketers really know what it means? According to a survey of over 100 marketers, the term leaves two-thirds of marketers in the UK stumped.
Ford launches Instagram photo competition on and Facebook
Ford is teaming up with Instagram and Facebook to launch a competition to promote its latest Fiesta model.
The Saucy Fish Co debuts major TV and web campaign
The Saucy Fish Co has launched an integrated marketing campaign which includes an above the line TV campaign and a brand new online food destination.
BIMA unveils shortlist for 2011 digital media awards
The British Interactive Media Association (BIMA) has revealed the final shortlist for its annual award ceremony to be held on November 10th as Internet Week Europe wraps up.
Facebook UK revenues ‘up 54% to £15.3m’- report
Facebook’s registered UK division posted revenues of £15.3m back in 2010, up 54% on 2009, according to a recent news report.