Digital Transformation is essential to keep the largest businesses and brands relevant and competitive in the future. This infographic from Smart Insights looks at the building blocks needed to make the structural transitions to digital.
Branded content’s impact is superior to display advertising in terms of recall, brand perception and intent, according to a new study.
Stack Overflow has released an infographic which includes a detailed report on how to understand, build, source and manage the developer hiring process.
While total UK video ad spend is up, less money is being allocated to the traditional pre-roll format, according to new research.
Retail and media brands that have increased their spend on customer retention over the last three years created a 200% higher chance of growing market share, according to new research.
Influencer marketing has become increasingly important as social media stars start to eclipse TV celebrities as part of a cost-effective and sustainable marketing strategy. This new infographic looks at the impact on businesses.
The world is becoming a more visual place, and the way we access images is changing. This infographic from Shutterstick tracks the 10 key photo trends from the last 10 years.
Nine out of 10 (92%) European consumers agree that changes need to be made to current online video advertising in order to improve the viewer experience, according to a new survey.
WPP’s programmatic company, Xaxis, has created an infographic analysing the key audiences profiles that emerged over this past summer that were used to target online advertising.
As the online media landscape changes, tech-driven tools will fuel the future of PR. This new infographic from MediaMiser looks at the changing role of media intelligence.