Sacramento Kings debut NBA’s first Facebook 360 Live Stream
Last week, the Sacramento Kings launched a technology first – the NBA’s first Facebook 360 Live Stream.
India
AI “has a clear link to growth in revenue”
There is a clear link between an organization’s revenue growth and its AI maturity, according to a new report.
Top 50 most purchased brands in the world
Coca-Cola was the most purchased brand in the world during 2016, followed by Colgate and Lifebuoy soap, according to a new study.
Three quarters of Chinese web users shopping by mobile
With Single’s Day now eclipsing cyber Monday and Black Friday, new research suggests mobile is the key driver for growth.
Case study: Coverfox.com targets forgetful drivers with interactive campaign
Indian insurance firm Coverfox intercepted YouTube for several days and continued with their message until people renewed their insurance. This case study looks at how the firm made smart and fun use of retargeting that was far more effective than a simple email reminder.
Britons among world’s least likely to try mobile-only banking
Despite the number of mobile-only banks set to launch in the UK this year, Britons are among the least likely in the world to use them, according to new research.
Johnson & Johnson debuts YouTube channel in India
Baby care brand Johnsons has laucnhed a YouTube channel with over 100 videos across 12 categories, amid a sharp rise in searches for parenting advice.
Google Maps gets ride-hailing comparison tool
Google is adding additional ride hailing partners to its Maps feature, which previously only included Uber.
Half of web users visit Amazon each month
Half of all web users worldwide visit Amazon at least once a month, showing the dominance of the online retailer, according to new research.
Global web trends: India speeds ahead of US for internet audience
The number of web users in India will double to 730m by 2020 compared to 350m at the end of 2015, driven by rural take-up, according to new data.