£65 Android One smartphone to launch in India
Google has revealed the first smartphone in its Android One range, pitched as low cost smartphones that offer a high quality standard, in an attempt to capture more of the lucrative developing markets.
Google has revealed the first smartphone in its Android One range, pitched as low cost smartphones that offer a high quality standard, in an attempt to capture more of the lucrative developing markets.
The emergence of wireless technologies, smart products and software-defined businesses are playing a central role in catapulting the volume of the world’s data. Due, in part, to this Internet of Things, the digital universe is doubling in size every two years and will multiply 10-fold between 2013 and 2020 – from 4.4 trillion gigabytes to … [Read more…]
Mozilla and Intex have launched the first Firefox OS phone in India, called the Intex Cloud FX and costing just £19.90 (1,999 Rs).
Microsoft has launched a £15 mobile phone, with no access to web services as the firm aims to kill off its low cost smartphone range to focus on its high end Windows Phone range.
Google’s first social networking site Orkut will shut down after September, a decade on from its launch, as the internet giant looks to focus on its YouTube, Blogger and Google+ networks instead.
Microsoft launched its updated Nokia launched the X2 yesterday – replacing the barely 6 month of Nokia X as their Android powered handset for the emerging markets. The move is bold and Nokia has been focussing on India throughout the launch event. Vasileios Tziokas, Marketing Manager at Upstream has commented on the release, drawing on … [Read more…]
Ecommerce giant Alibaba has bought UCWeb, one of Chinas top mobile browser companies, in a deal that will give the firm 500,000 new smartphone users.
One in 3 FMCG shoppers in India now adopt a multi-channel approach, going online first and then head to the stores to buy, according to new research.
Unilever is offering free Bollywood music to 350 million villagers in India, to promotion its Lifebuoy soap and Fair & Lovely skin cream products.
Marketers need to wise up. Older, affluent consumers are increasingly important digital consumers as Kantar Media’s Geoff Wicken explains.