Snapchat “Sponsored World Lens” turns 3D augmented reality into ads
Snapchat is launching a new promotional Lenses ad format that lets advertisers superimpose corporate logos on their photos and videos.
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Top online retailers use only one image per product on mobile sites
Almost a quarter of the top 50 online retailers use only one photo per product on their mobile sites, according to new research from imaging and workflow specialist SpinMe.
Google Image Search app gets “similar items” shopping suggestions
The Google Image Search app for Android is getting a new “similar items” feature offering users a selection of products to buy related to their search.
Twitter cracks down on anonymous “eggs” with new avatar
Twitter has dropped the egg that functions as its default profile picture over fears that it has become associated with online abuse.
Hellmann’s moves away from gender sterotypes with brand revamp
Hellmann’s has announced a new recipe and updated packaging across its mayonnaise range, supported by a new campaign that moves away from gender segmentation with a renewed focus on tastes and food culture.
6 Pinterest hacks to grow your business [INFOGRAPHIC]
Pinterest is a ‘sleeping giant’ when it comes to helping business owners growing their businesses. This infographic from offers 6 quick Pinterest hacks you can easily implement to grow your business.
Adobe spoofs “Hovering Art Director” in new marketing ad
Adobe has unveiled a new campaign – The Hovering Art Director – which takes a comical look at the relationship between art directors, designers and marketers, and the various factors that have to be taken into account when building a standout marketing campaign.
Sponsored elephants? #MarchforGiants brings 3D posters to life around world
18 Feet & Rising’s ambitious campaign #MarchforGiants (March 23 to March 26 2017) will see a herd of 3D virtual elephants transcend global borders as it parades across giant outdoor advertising screens in three continents.
Ghost in the Shell: Tumblr and Paramount sponsor cyberpunk fashion event
To celebrate the release of ‘The Ghost in the Shell’ movie, Tumblr and Paramount Pictures are collaborating for an event to explore the future relationship between technology, fashion, and humans.
Twitter horror story: London Dungeon aplogises for sexist Valentine’s Day jokes
The London Dungeon has issued an apology after the tourist attraction’s PR team posted “offensive” Valentine’s Day jokes about fat women, sexually transmitted disease and dead prostitutes on its official social media accounts.