Shoeaholics drives customer acquisition with shoppable social content
Shoeaholics, part of the Kurt Geiger Shoe Group, is driving customer acquisition with shoppable social content on and off its website.
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Snapchat lets brands create ad “in less than two minutes” from a browser
Snapchat has launched “Snap Publisher”, helping advertisers create their own ads for the service from within a normal browser.
Travel site SEO tips: Brands rank higher with a ‘highly browsable experience’
Travel industry websites can rank higher on Google by giving searchers a highly browsable customer experience, with more links to related content on the site, according to new research.
Cannes Lions 2017: Video highlights from days 5 and 6
Celebrities flocked to Cannes Lions as “entertainment” day descended on the festival. We look back at some of the highlights…
Why mobile conversion rates are terrible: 7 user frustrations
Mobile is now the dominant device for online shopping, but conversion rates are roughly half what you typically see from desktop users. Steve Borges, co founder of Biglight looks at seven key barriers that prevent mobile browsers becoming buyers.
iPhone 10th anniversary: How a phone changed photography
Ahead of the iPhone’s 10 year anniversary, Shutterstock has outlined how the iPhone has revolutionised design and photography in 10 trends shaped by the iPhone.
UK election: Which party has the best website?
When it comes to website design, The Green Party is firmly in the lead, whilst the Lib Dems are lingering in last place, according to new research.
Psychology of sharing: Brits favour visual content
Emotional validation is a key catalyst for frequent posting and sharing social media, with millennials leading the way for posting personal content, according to new research.
Walkers pulls interactive selfie ad after Twitter sabotage
Walkers Crisps has pulled an interactive video ad after it allowed the faces of mass murderers and child abusers submitted by internet pranksters.
Facebook’s secret guidance on graphic content leaked
Facebook’s moderation policies on sex, violence and hate speech have been exposed in a newspaper report this week, after criticism over the social network’s handling of extreme content.