Google Cloud Platform has partnered with Urban Airship, a customer experience company, to launch Boost, which has been designed to help brands improve how they target customers via notifications.
The majority of businesses (66%) use online advertising channels, such as social media, display, and paid search, but more than half are hesitant to invest in retargeting advertising.
Google Maps services on Android and iPhone devices store records of a user’s location even after they have enabled privacy settings that claim to halt the practice, according to a new report.
Over two-fifths (43%) of Brits now own at least one smart product in their home, with security systems most appealing, according to a new survey looking into attitudes towards IoT technology in 2018.
Mars has removed all advertising from YouTube after the confectionery firm’s ads appeared alongside drill music videos on the streaming platform, which have been linked to violent crime in London.
We use cookies to improve the website and your experience. We’ll assume you’re okay with this, but you’re welcome to opt-out
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.