Following this week’s episode of The Apprentice and the conversations taking place last night between the UK’s mobile and tech community, Paloma Vivanco-Coutts, mobile marketing manager at Velti and 2010 Apprentice contestant, offers her guide on how to make your app stand out in a highly competitive market.
It’s a massive sum for a company that doesn’t turn a profit, but could internet phone company Skype finally get the step-change it needs? Microsoft’s dominance in Office could see Skype integrated into the operating systems of hundreds of millions of PCs, as well as the growing Windows Mobile platforms. This could be game changing, … [Read more…]
It’s a massive sum for a company that doesn’t turn a profit, but could internet phone company Skype finally get the step-change it needs? Microsoft’s dominance in Office could see Skype integrated into the operating systems of hundreds of millions of PCs, as well as the growing Windows Mobile platforms. This could be game changing, … [Read more…]
The countdown is underway to the launch of a major global play for music by the world’s largest online media property. At the I/O developer conference there was intensive talk of the long awaited Google music platform. More on what to expect as the testing goes mainstream…
LoveFilm, iTunes and Amazon are bracing themselves for a major launch from Google-owned YouTube into the online movie business. A global deal with key Hollywood studios will give YouTube access to 3,000 online movie titles to rent in its movie store. This is a major step in the battle for long-form content and the ownership … [Read more…]
Want to see a tipping point as it happens? Look at global smartphone penetration this year… Latest data on smartphones from Canalys uncovers a global leap in smartphone use as sales of smartphones rise 83% year-on-year. In the first quarter of 2011 over 100m mobiles with smartphone capabilities were sold. Android’s market share leapt from … [Read more…]
The regulation of online content and businesses has proved a difficult challenge for all countries. Latest to change their approach is China, with the government this week announcing a new agency to oversee internet regulation in China. This comes as big Chinese firms float in the US and investors are looking for clearer guidance about … [Read more…]
A former primary school teacher is behind the launch of Oddizzi, a new online learning tool which will allow classrooms around the world to connect with each other.
DraftFCB has bought London-based Blue Barracuda, as part of agency’s new ‘international mergers and acquisitions programme’.
Traditional audience measurement metrics that do not adjust for cookie deletion overestimate the number of unique users by two to threefold, according to a new report.