Sizmek (formerly known as DG MediaMind) has launched Social Connect, an initiative to encourage closer cooperation with strategic social media technology companies in order to foster the growth of social media advertising.
Digital income now accounts for 50% of the UK record industry’s sales revenue, according to new research.
Over two-thirds (68%) of global mobile users have spent money via their mobile phone over the last year, with 83% planning to spend money on goods via their mobile phone in the next 12 months – a 15% increase on current levels, according to new data.
According to a recent study by Google and Millward Brown Digital, holidaymakers are increasingly comparing before booking a trip. As part of their digital holiday hunt, they use a variety of devices turning looking for the next trip abroad into a multi-device experience. 67% of the users start a search on their mobile phone, keep … [Read more…]
Filipino Internet users spent 6.2 hours per day on the Internet through laptop or desktop computers and 2.8 hours through mobile devices, according to new research.
WPP has struck a deal with Unilever in the US, that will see the ad giant provide customised shopper marketing tools for the FMCG brand.
Traditional media such as TV remains the most trusted form of paid advertising in the Philippines, but digital media is catching up, according to new research.
The death of Paul Walker, Miss Universe, FIBA Asia, UAAP Season 76, and Wimbledon were amongst the top Google searches for the Philippines in 2013.
Rakuten has bought instant messaging and voice app Viber for $900m, as the Japanesse ecommerce giant and owner of Play.com continues its expansion into new markets.
Nearly two thirds (61.5%) of all web traffic around the world comes from bots- both good and bad- according to new research.