Top tweets of 2014: World Cup, Ferguson Riots and Ukraine dominated social conversations
Tweets about the World Cup, US riots and the Ukraine crisis preoccupied UK Twitter users in 2014.
Germany
Google axes Spanish news amid government clampdown
Google is shutting down its Google News service in Spain ahead of the introduction of a new intellectual property law is introduced.
The Varying Landscape of Europe’s Programmatic Marketplace
How is programmatic evolving across Europe? Estelle Reale, VP Marketing EMEA at Xaxis looks at the growing trend for automated ads, and how countries differ.
Online Christmas conversion rates to rise by over a third
Online conversion rates in the UK this Christmas are expected to increase by more than a third compared to the rest of the year, according to new research.
Two-thirds of European grocery shoppers don’t buy on price
Purchasing fast-moving consumer goods (FMCG) in Europe is largely driven by factors other than price, according to insights from Kantar Media’s TGI Europa study of shoppers in Britain, Germany, France and Spain.
Christmas shoppers to spend £17.4 billion online
Online sales set to account for close to a quarter of all Christmas spend in the UK, with the average household forecast to splash out a total of £775 on the festive season. Mobile shopping is expected to grow by 301% year over year, according to new research.
BT in talks to buy mobile networks EE or O2
BT is in talks to buy either EE or 02, as UK telecom firm looks to move into quad-play as consumers seek to buy all four services – home broadband, home phone, mobile and pay-TV – from one provider.
Online Christmas trends: November 25th first big online shopping day
The first spike in online Christmas shopping in the UK will be November 25th with a projected spend of £208 million, a 51% increase over an average day’s online sales, according to a new report.
Showing your age: Online shopping habits dictated by age
Just how are millennials’ shopping habits different from silver surfers? This guide from Google’s consumer barometer breaks down the UK shoping habits by age, and uncovers some surprising results…
EMEA paid search ad revenue jumps 18% as CTR soars
Quarterly sales revenue from paid search advertising is up 18% year-on-year (YoY) in Europe, Middle East & Africa (EMEA) according to new research.