Paypal testing mobile payments in McDonalds
PayPal is testing an app-based checkout system in McDonald’s restaurants in France, as the online payments system looks to secure pole position is the increasingly important mobile payments sector.
France
Smartphone trends- Samsung extends lead over Apple in Europe
Samsung continues to lead European smartphone market, and the Galaxy manufacturer now has five of Britain’s top 10 best selling handsets.
Twitter users hit half a billion: Top 20 countries revealed
Twitter has reached the half billion accounts mark in June 2012, including more than 140 million in the US alone, according to new research.
Global ecommerce trends- How online shopping varies around the world
Brits, Americans and Germans beat Monday blues with e-tail therapy; Brazilians most likely to shop online at work, while the French soothe stresses of childcare with some internet shopping, according to new research looking into online shopping trends around the world.
Mobile ad revenue: Facebook ‘more effective than Twitter’
Facebook’s mobile “Sponsored Stories” ads are much more effective than mobile ads displayed on Twitter, according to a study by TBG Digital, a large buyer and manager of Facebook campaign media.
Mobile ad revenue: Facebook 'more effective than Twitter'
Facebook’s mobile “Sponsored Stories” ads are much more effective than mobile ads displayed on Twitter, according to a study by TBG Digital, a large buyer and manager of Facebook campaign media.
Brits ‘spend 16.8 hours online per week’
81% of UK adults are now online compared to a European average of 65% according to IAB Europe’s Mediascope Europe report. UK internet users spending on average 16.8 hours per week online compared to European average of 14.8 hours says flagship media consumption study totalling over 50,000 consumer interviews.
AOL veteran Dirk Freytag joins Rubicon Project
Ad technology firm Rubicon Project has appointed Dirk Freytag to lead its activity in Germany.
Global ad spend 2012- Internet outpaces other media with 12% growth
Global internet ad spend growth has outpaced all other media by a large margin this year, while magazines have seen the only fall, according to new research.
AFP Twitter tool tracks global politics with ‘E-Diplomacy Hub’
Agence France-Presse (AFP) has launched “the e-diplomacy hub”, an Internet-based application that measures and visualises the presence and influence of diplomatic actors on Twitter.