Consumers are increasingly worried about their online privacy and security, especially when it comes to how their personal data is handled by private corporations and governments, according to new global research.
Is digital a help or hindrance to the high street? New research suggest that technology is offering shoppers a more mobile-friendly shopping experience in-store, helping retailers unlock an extra £200 million in sales each year.
More than three-quarters (77%) of campaigns on YouTube have “a higher return on investment than TV”, according to new research.
Nestle is using Shazam’s visual recognition tools to support the launch of its first connected machine Prodigio.
UK ad viewability has reached its highest level in 18 months, but £600m is still being wasted each year on non-viewable ads, according to new research.
RetailMeNot is expanding into the Spanish and Italian markets, match up consumers with retailers offering deals and vouchers.
Nearly two-thirds (60%) of global consumers are worried about a world connected through the Internet of Things.
Global children’s brand Fireman Sam is being given a reinvigorated social identity to create a new look and feel on Facebook across nine different territories, and has since doubled engagement with fans.
Whether it be the purchase of illegal narcotics or planning an assassination, a growing amount of the world’s criminal activity takes place on a part of the Internet known as the “Dark Net” — a realm only accessible via special web browsers that allow users to surf the web anonymously. But should it be shut … [Read more…]
Harvard and the Massachusetts Institute of Technology (MIT) are still the charge for Business, but UK and France and challenging the top US institutions, according to new data.