Most consumers (88%) are unaware that their online experience is limited by social media and search preference algorithms, with most wanting to see more “relevant but unexpected ads” while online, according to new research.
Facebook’s award winning Oculus virtual reality studio is being shut down, but the social network has also revealed that 5% of its staff are working on VR projects.
Facebook attracted 1.94 billion active monthly users in the three months to the end of March, as the social network saw its mobile ads dominate revenues during another record financial quarter.
Facebook has denied claims that it has been targeting potentially vulnerable youths who “need a confidence boost” to boost ad clicks from brand advertising on the social network.
On average, distracted working people watch 23 mins of video, around 5% of their average working day, according to new research.
Celebrities and “influencers” in the US have been warned to clearly identify when they are promoting products on Instagram in return for payment.
Facebook has unveiled a raft of new features during its annual F8 conference this week, including a new social VR app.
McDonald’s is experimenting with an unconventional marketing campaign that doesn’t mention the brand once- instead urging viewers to search for a phrase instead.
Sky and Virgin Media in talks over a deal to join forces in the advertising market via the Adsmart network, in a bid to tempt spending away from Google and Facebook.
Instagram Stories has surpassed Snapchat in terms of daily active users, according to new figures.