Facebook accounts for nearly 1 in 4 display ads in US
Nearly 1.3 trillion display ads were delivered to U.S. Internet users during the third quarter, up 22% on last year, according to new data.
Queen launches official Facebook page
The Queen has launched a Facebook page for the British Monarchy, attracting over 100,000 ‘likes’ in its first day.
IAB Engage report (Part 2)- Jimmy Carr: Facebook and Twitter “like The Beatles and Elvis”
This year’s IAB Engage event featured a wealth of key players from the global Internet industry, offering their insights for the future of digital media. This report offers key highlights from the afternoon session, including Daniel Ek, founder of Spotify, and comedian Jimmy Carr, who speaks about his previous career in marketing…
Case Study: ‘Despicable Me’ YouTube takeover ads gets 12% click through rate
When Despicable Me characters overtook YouTube the campaign broke all records for both interacting and sharing. This case study outlines how creative agency Feref and communications agency Mediacom, generated buzz for the animated film using the MediaMind ad platform.
Gap gives away 10,000 free jeans on Facebook Places in US
Gap is giving away 10,000 pairs of jeans today (November 5) in the US, via Facebook Places, the social network’s recently launched location tool.
Facebook Mobile offers ‘deals’ based on user location
Facebook has launched a new ‘deals’ service on its mobile application, which send users special offers to users based on their location.
East End- the new Silicon Valley? Facebook and Google to invest in Olympic park
Facebook and Google will invest in the East End of London to help create Britain’s own Silicon Valley, the Prime Minister has announced.
Data: Top 10 Facebook games
Top 10 Facebook games, ranked by daily active users (millions).
UK telcos lead the way in using social media for customer service delivery
As many as 91% of all organisations in the telecommunications sector are using social media platforms to engage in meaningful, two-way communication with customers and influencers, according to new research.
Sitecore event report: Marketers need to “live life online” for digital success
Leading Web content management software (WCMS) provider Sitecore last month held its first London one-day conference highlighting the latest trends in digital marketing while showcasing the online strategies of some of Europe’s best known brands. Paul Shlackman reports…