Facebook ‘accounts for over a quarter of US display ads’
Facebook has increased its lead in the US display ad market, accounting for 28% of impressions in 2011, according to new data.
Facebook 'accounts for over a quarter of US display ads'
Facebook has increased its lead in the US display ad market, accounting for 28% of impressions in 2011, according to new data.
Customer service from Sainsbury’s goes viral on Facebook
In an example of how good customer service can pay dividends, Sainsbury’s response to a three-years old’s letter about renaming Tiger Bread has gone viral.
Angry Birds makes Facebook debut on Valentine’s Day
Rovio has anounced that Angry Birds will launch on Facebook next month, as the Finnish game developer company looks to take on the likes of Zynga’s Farmville on the market leading social network.
Vimeo takes on YouTube with site revamp
Video-sharing website Vimeo has launched a new look as it aims to take on YouTube and improve the “discoverability” of its content.
The right to disappear from the Web? EU could fine websites for privacy lapses
The European Commission has launched a controversial bid to force web giants such as Google or Facebook to give users more control over their personal data or face fines.
Amaze creates Facebook app for LateRooms
Discount hotels specialist LateRooms.co has appointed full service marketing and technology company, Amaze, to create a Facebook application (app) that socialises its hotel booking process.
Top tips: Social marketing trends in 2012- the year of sponsored stories?
As social media marketing becomes an ever-more lucrative channel, which formats are likely to enjoy the most growth this year? Will Ashton, Managing Director at Alchemy Social, looks at the social media trends in 2012 – with particular focus on sponsored stories.
Twitter beefs up ad security with Dasient buy
Twitter has acquired Dasient, a web security firm that helps protect ad networks and publishers from malicious ads.
Groupon buys social commerce firm Mertado
Groupon has bought US-based social shopping company Mertado for an undisclosed sum.