UK rural broadband to use TV to boost signal
Ofcom has given the green light for internet providers to use unused TV spectrum to deliver broadband to rural areas.
Europe
Primark dampens ‘transactional website’ rumours
Discount fashion giant Primark has denied reports that it is planning to launch a transactional website.
Primark dampens 'transactional website' rumours
Discount fashion giant Primark has denied reports that it is planning to launch a transactional website.
Daily Mail ‘most popular news site in Europe’
In June 2011, a total of 167.2 million unique visitors went to Newspaper properties in Europe, up 11% from a year ago, with the UK’s Daily Mail leading the way, according to new research.
Android ‘to be top global mobile ad OS by the end of 2011’
Google’s acquisition of Motorola Mobility this month will strengthen Android’s ambitions to lead the global ad market by the end of the year, according to new data.
Guest comment: Publishers reach a crossroads- the untapped potential of mobile advertising
Although traditional publishers have focused on creating mobile and web apps few have managed to mix mobile advertising without being too intrusive. Luca Ascani, Chairman and Co-Founder of Populis, argues that the time has come for European publishers to take mobile advertising seriously.
Right to reply: $40m VoucherCodes deal could outsmart Groupon
The recent acquisition of VoucherCodes.co.uk by WhaleSharkMedia could be an astute move by the US venture capital group to build a powerful rival to Groupon in Europe, according to Doug Scott, founder of DiscountVouchers.co.uk
British Airways debuts first affiliate program in the US with buy.at
British Airways has launched its first performance marketing program in the US market, appointing global affiliate network buy.at as the sole partner.
Top 30 web properties in Europe
Google still leads Europe as the most visited site, but travel sites including Priceline, Experdia and Trip Advisor saw some of the highest gains this month, according to new research.
Top 18 European countries by web use
Germany still leads the way in terms of number of web users in Europe, but the Netherlands and the UK spend most time online, according to new data.