20% of US accessing web via connected TVs
More than 42 million homes in the US and Europe are now streaming television shows and movies via the web on their TVs, according to new research.
Europe
Global publishing display ad revenues up 20% in 2011- report
Online publishing is thriving, with 73% of publishers saying online display advertising revenue has gone up in last year, according to a new survey.
Manchester marketing agency R.O. EYE expands to London and Berlin
Performance marketing agency R.O.EYE is expanding its affiliate management, consultancy and mobile services across Europe, opening two further offices in London and Berlin.
Top tips: The Concept of Local and What It Means for Search Marketing
With mobile maps, location based social networks and group buying sites on the rise, brands can no longer avboid the power of local advertising online. But what does this mean for search marketing? Karl Knights, Director of New Business, Kenshoo Europe, takes a closer look…
Ford launches Instagram photo competition on and Facebook
Ford is teaming up with Instagram and Facebook to launch a competition to promote its latest Fiesta model.
Kelkoo plans to retake online shopping crown with revamp
Kelkoo has revamped its shopping and travel comparison site with a raft of new partners as it looks to become ‘the best shopping and travel comparison site in Europe’.
BIMA unveils shortlist for 2011 digital media awards
The British Interactive Media Association (BIMA) has revealed the final shortlist for its annual award ceremony to be held on November 10th as Internet Week Europe wraps up.
Guest comment: Everyone says they hate Google – why don’t they show it?
‘Google bashing’ has become a popular pastime in online marketing, as the internet giant plays an increasingly dominant role across all channels. Marketers however, have overwhelmingly voted with their wallets and are sending a completely different message. Anthony Risicato of Tremor Video explores why…
Online ad survey: Budgets shift to ad networks as demand-side platforms take off
Online advertising networks are receiving an average of 55% of the average media plan, according to new data.
Growth of Twitter – International HQ set-up
Twitter is establishing an international HQ in Dublin, following other digital groups including Google and Facebook.