UK culture survey: Brits ‘blurring lines between brand and consumer
Brands need to engage on an equal level of interaction with people about wider topics, such as political issues, to meet consumers shifting expectations, according to a new report.
Europe
80% of UK firms ‘don’t have a mobile website’
While 73% of consumers now access websites on mobile devices, only 20% of companies have a mobile-optimised site, according to new research.
The right to disappear from the Web? EU could fine websites for privacy lapses
The European Commission has launched a controversial bid to force web giants such as Google or Facebook to give users more control over their personal data or face fines.
Ecommerce sales reach £50bn: Brits spent £1,500 each online in 2011
Online sales in the UK are predicted to increase 14% and continue to hit high streets, according to new research.
Half of all European web users visit newspaper sites: Facebook links driving growth
Of the 379.4m Europeans who went online in November 2011, nearly half (47.8%) visited at least one newspaper site,, with a considerable number visiting the top 5 newspaper sites preceded by a visit to Facebook, according to new research.
Play.com mulls ‘payment on delivery’ option
Online retailer Play.com is considering the introduction of a payment-on-delivery offer for its customers, according to a news report.
ASOS boosted by international sales
UK online fashion retailer ASOS has assuaged fears of a slowdown, posting a 46% third quarter year-on-year jump in sales, boosted by sales overseas.
Brits ‘biggest online spenders in Europe during 2011’
British consumers spent more online last year than any other country in Europe, according to new research.
US marketing trends: Brands ‘focusing on getting Facebook fans’, investing in mobile search
Brands are continuing to invest in Facebook advertising and focusing on fan acquisition, with spend in social media advertising is now additive to existing budgets rather than subtracting from other digital media channels, according to new research.
European Commission sets out 16 point plan to double e-commerce sales in three years
The European Commission (EC) intends to double e-commerce sales and the internet’s contribution to European GDP by 2015 in order to help drive job creation and mitigate the ongoing economic crisis.