Sony reveals ‘Vision-S’ autonomous car
Sony has unveiled its Vision-S electric concept car at CES as CEO Kenichiro Yoshida predicts mobility will take over from mobile communications as the main focus for tech firms.
Entertainment
Top market research tips: Technology drives value in 2020
Paul Twite, Managing Director Europe & MENA, ITWP, offers his market research predictions and what 2020 has in store, with a focus on technology and how this is driving change in the sector.
Guest comment: Marketing will find a way…
In spite of the barriers, the adtech industry is finding ways around problems such as measuring online TV audiences, coping with the increasing complexities and restrictions of cookies and the shift to device ID audience measurement. Martyn Bentley, Commercial Director, UK at AudienceProject, looks at how tech innovation and collaboration is creating a window onto digital audiences.
Search trends for 2020: More clicks than ever as reviews win over shoppers
UK consumers are relying more on search when on the purchasing journey, with clicks on search up 20% in 2019 compared to 2018, according to new research.
Virtual and augmented reality market ‘volatile but promising’
The market for extended reality devices shows the typical signs of early volatility, but the long-term outlook for the technology remains positive, with lower prices and 5G connectivity will stimulate demand, according to new research.
Top Reddit trends of 2019: Bill Gates and Cookie Monster host most popular Q&As
Politics, technology and gaming were the most popular trends on the online community Reddit this year, with Microsoft co-founder Bill Gates’ Reddit AMA (ask me anything) post the most upvoted in 2019.
Virals of the Year: Ridley Scott returns to advertising with epic Hennessy ad
In February this year, Premium cognac brand Hennessy XO teamed up with Oscar-nominated director Sir Ridley Scott to produce a lavish mini-movie to promote its signature spirit.
Online publishing trends: Digital ad revenues in decline (but non-advertising revenues are increasing)
Digital publishing revenues declined to £113.1m in Q2 2019, a 3.7% fall in comparison to Q2 2018, according to the latest Digital Publishers Revenue Index (DPRI), a quarterly report on UK publishing from the Association for Online Publishing (AOP) and Deloitte.
Black Friday and Christmas: Online retail sales ‘could be flat’- IMRG
IMRG’s online retail sales forecast for the Black Friday period 2019 puts growth of 2% to 3%, but with a very real possibility it could be flat, with December expected to grow just 1-2%. Andy Mulcahy, Strategy and Insight Director, IMRG, provides an in-depth look at the festive season.