Angry Birds maker Rovio Entertainment has launched an animated series set to air exclusively on YouTube during the World Cup tournament, featuring Everton stars Wayne Rooney, Dominic Calvert-Lewin, Tom Davies, Cenk Tosun and social media star Tekkerz Kid.
With more people playing and watching computer games as a professional sport, the stakes are high for sponsors, with half of people seeing major benefits in competitive multiplayer video gaming.
Mobile viewing is on the rise in the UK and smartphones are becoming a popular choice for video entertainment, according to new data.
Pinterest has launched a new video format that its testing with advertisers, called ‘Promoted Video at max width’.
Nearly a quarter (24%) of all global media consumption will be mobile this year, up from just 5% in 2011 as the mobile internet takes share from almost all other media, according to new research.
M&E companies are approaching ‘the end of the beginning’ of their digital transformation, according to a new study.
YouTube has become the premiere global online destination for football, giving fans behind-the-scenes access to their favourite teams and access to must-see matches.
Despite it reportedly being another difficult month for sales and footfall on the high street, UK online retail sales went from strength to strength in April, up +18.8% year-on-year (YoY) according to the latest figures from the IMRG Capgemini e-Retail Sales Index.
Chinese web giant Tencent and the UK Department for International Trade (DIT) of the United Kingdom (UK) have partnered to launch various “Culture Creative” initiatives.
Google has struck a partnership with Urban Airship, a digital growth company, to launch a mobile wallet function on Google Pay.