Google tackles social media ‘oversharing’ with Google+
Google has launched a new online sharing tool ‘Google+’ , as the search giant once again attempts to gain ground on Facebook in the social media arena.
Google tackles social media 'oversharing' with Google+
Google has launched a new online sharing tool ‘Google+’ , as the search giant once again attempts to gain ground on Facebook in the social media arena.
Harmon.ie debuts ‘social email’ in UK
Harmon.ie has launched its email software tool for SharePoint in the UK, combining business collaboration tools and social enterprise networks into a sidebar within Microsoft Outlook or Lotus Notes.
Top 20 email marketing tips
Companies love to send out emails, they’re cheap, they’re quick and are seen as relatively easy to do. But the fact remains that unless you get the basics right an email campaign can end up being at best time consuming and ineffective at worst damaging to your brand. So here are the Stream:20 top 20 … [Read more…]
Data capture suffers as Brits opting for online anonymity- research
More than one in three consumers are now withholding all identifying information when engaging online with brands, according to new research.
Ireland: Email now being used to drive sales
Over three quarters (84%) of Irish marketers believe email is either “important” or “very important” to their overall marketing strategy, with a renewed focus on driving sales as well as building brand awareness, according to a new survey.
ITV Player launches on Android
ITV has launched its catch-up TV service ITV Player for Android, with plans to launch on the iPhone making later this year.
UK sites ‘failing to answer basic email questions’
Despite challenging economic times, UK online businesses are failing to recognise that customer service is king. A revealing new report – The 2011 Eptica UK Multichannel Customer Service Study – lays bare the gulf in customer service support that UK consumers face when buying online.
Top email marketing tips: Target, re-target and re-target again
A correctly executed email marketing strategy can be a valuable communications channel for a business, helping to drive and support a broad range of activities. Simon Piper, head of partnerships at Consumerchoices.co.uk, describes why email marketing is so important and how to execute a great campaign.
UK e-commerce technology market ‘worth almost £700m’
The UK e-commerce technology market will be worth an estimated £690m in 2011 as online retailers invest in their platforms to meet burgeoning consumer demand.