You may think that your email marketing message is just like a mild mannered guy, headed to work on a Tuesday to do his job. But once they are out the door, things get complicated. In order to actually arrive at the office, he lives the life of an action hero. Henry Schuck, CEO of … [Read more…]
The latest Australian Multi-Screen Report (Q1 2014) shows that while Australians’ screen habits are evolving, particularly among younger people, all major age groups spend the majority of their viewing time watching broadcast TV on in-home sets, according to new research from Nielsen.
Voice calls are becoming more and more obsolete as the younger generation switches to text messaging or instant messaging and social networking for their communication of choice, according to new research.
Pinterest has added a private messaging feature, letting users to chat with each other in a private window while using the social media scrapbooking tool.
This week, Russian hackers stole the largest known collection of emails, passwords and usernames, with the haul consisting of 1.2 billion username and password combinations, along with over half a billion email addresses. In this article, a number of key players in the security industry comment on what this means for the digital sector, and … [Read more…]
Russian hackers have stolen 1.2 billion user name and password combinations in what could be the biggest ever data theft, hitting big name websites “in virtually all industries across the world” according to a US security firm.
Big data has quickly established itself as key to enabling the next great leaps in marketing evolution, but the industry is hampered buy a lack of take-up as myths about its pros and cons persist. The DMA Data Council has teamed with a panel of practitioners from the Email, Mobile & Connected and Social Media … [Read more…]
With the rise of smart thermostats, wearable tech and even driverless cars, the Internet of Things is starting to become a reality. But new research by Hewlett Packard suggests password security and encryption issues could leave most of these current devices vulnerable to attacks.
New research from Webtrends has revealed that 68% of British 18-24 year olds are not worried about the amount of data they are sharing online with brands. Furthermore, only 23% think that data sharing will be viewed negatively in the future.
Over half (51%) of marketers find their content marketing strategies only somewhat effective, according to a new survey.