Amazon-owned connected doorbell app Ring contains trackers sending personally identifiable information to third parties, including Facebook and Google, according to a new investigation.
Rob Sandbach, Managing Director of Indiespring, explains the essentials you need to consider when it comes to getting your app ready for launch.
More than eight in ten consumers consider a business’ ethics and values before they make a purchase, reveals a new consumer survey. Environmental responsibility, supporting worker’s rights, and ending animal testing are the three most important business ethics in the 2020s.
True customer data-based identification, across devices and email accounts, is now essential- and device-specific cookies simply aren’t good enough. Rob Massa, General Manager for BounceX EMEA,
explains why retailers want to give their New Year’s marketing push laser-like focus, effective identification is the one challenge they need to crack.
DFS has partnered with animation studio, Aardman, to create a multi-channel campaign with iconic characters, Wallace & Gromit.
DFS has partnered with animation studio, Aardman, to create a multi-channel campaign with iconic characters, Wallace & Gromit.
As 2019 draws to a close, we look at some of the biggest marketing blunders of the year. From the US military threatening to bomb alien hunters to lethal conker recipes, there were plenty of mistakes from companies that should know better. Read on, learn from the mistakes and hope your team doesn’t make the list in 2020…
As technology evolves at lightning speed, people are becoming more demanding of their retail experience. Sean Rusinko, Global Director of Retail at Sitecore looks at how retailers can meet their most common demands?
Reviews continue to be a major driver of consumer behavior, with 91% of consumers saying they’re more likely to use a business with positive reviews, while 82% being deterred from using a business by negative reviews, according to a new study.