Ecommerce trends: Has mobile penetration plateaued?
The percentage of online sales completed through mobile devices (smartphones and tablets) may have reached a plateau, according to new research.
ecommerce
Chinese ecommerce trends: Shoppers looking overseas for web bargains
Online shoppers in China are increasingly looking to overseas sites to get their online shopping fix, according to new research.
Top email engagement by sector: Social networks beat religious and political parties
Social networks are first in class for email marketing, followed by religious organisations and political parties, according to new research.
Halfords debuts online marketplace to test ecommerce trends
Halfords has launched its new online Marketplace as the bicycle and car accessories retailer looks to test ecommerce trends.
Swimshop gets 41% customer boost with new promotion tech
Sports Directs’ sister company Swimshop has seen a 41% customer participation rate with new promotions technology that gives shoppers the chance to win their purchases for free.
Macy’s to test e-commerce in China
The US retailer has teamed up with Hong Kong based Fung Retailing Ltd., to conduct and e-ecommerce pilot venture in mainland China via Alibaba’s Tmall Global, an online marketplace linking world-wide retailers to the Chinese consumer. The business will be called Macy’s China Ltd., and will operate out of Hong Kong. Product will be selected … [Read more…]
Pinterest ramps up ecommerce capability with buy it button
A new feature from Pinterest moves them further in to the mobile commerce space competing with the likes of Amazon and Etsy. Pinterest and their ecommerce partner, Shopify, have introduced ‘buyable pins’. These allow a visitor to buy a product while viewing an image on the Pinterest iOS app. A ‘buy it’ button appears next … [Read more…]
Ecommerce tips: High Frequency Content- Retail’s Quiet Revolution
Retail is undergoing the most fundamental change since the dawn of ecommerce 15 years ago – a revolution in digital content that has gone largely un-noticed but has far-reaching implications, writes James Brooke, CEO at Amplience.
Indian ecommerce trends: Mobile shoppers increasingly use apps
The number of Indian smartphone shopping app users has jumped to 54% in May 15, from just 21% a year ago, according to new data.
Alibaba and Unilever strike ecommerce partnership in China
Chinese ecommerce giant Alibaba and Unilever have partnered to enable the international FMCG group to reach more Chinese consumers.