The Digital Single Market aims to make cross-border ecommerce easier, from shipping and VAT to consumer rights and watching iPlayer abroad. Philip Rooke, CEO of Spreadshirt, looks at how Brexit could limit the benefits from this upcoming EU initiative.
Luxury brands are well positioned to personalise their online marketing, with 80% knowing their store customer by name, according to new research.
Amazon has finally launched its grocery service in the UK, in a major challenge to supermarkets.
French fashion retailer La Redoute has chosen Visual IQ, the leading cross channel marketing attribution company, to grow its customer base as it continues its transition into a digital retailer.
Your ecommerce store could be leaking money in more ways than you know. This infographic from Red Stag Fulfilment offers some tips and stats to help understand how to get the best out of online retail.
Unilever’s chief marketing officer Keith Weed has said that ad blocking has come about because people find digital advertising irritating, and so advertisers and agencies need to rethink how they communicate with consumers on mobile devices.
Online retail inthe UK continued its double digit growth this year with purchases made online achieving a year-on-year increase of 11% in April, but growth has slowed, according to new research.
Almost half of UK eCommerce transactions (48.9%) now take place on mobile devices, up 6% year-on-year, with iPhones overtaking iPads, according to new research.
Is digital a help or hindrance to the high street? New research suggest that technology is offering shoppers a more mobile-friendly shopping experience in-store, helping retailers unlock an extra £200 million in sales each year.
Marie Despringhere, UK Country Manager, Optimizely, calls on the C-level (the highest-level executives in senior management) to explore the power of testing and personalisation and truly embrace data-driven decision-making to quickly and easily create best-in-class digital customer experiences that can drive innovation and mitigate business risks.