ecommerce
Top ecommerce tips: Don’t miss the point of the web in multichannel retail
The web is a digital shop window with unlimited space for retailers to showcase what they can offer to the consumer. But it’s become so much more than just another platform to sell through, argues David Brint, CEO of imaging and workflow specialist SpinMe. So why are so many retailers still missing the point of … [Read more…]
Ecommerce event report: Retail giants discuss consumer-generated content strategies
Europe’s best-known brands and retailers came together at Inspire, Bazaarvoice’s biggest European client event, to discuss best practices around consumer-generated content (CGC). Bazaarvoice, the world’s smartest network of consumers, brands and retailers, shares some of the key industry insights that emerged from these discussions.
Top ecommerce tips: Driving profits for Prime Day and beyond
On the 11th of July, Amazon will kick off its annual Prime Day. For Amazon sellers everywhere, the 30-hour event promises to be bigger than ever. Prepare now in order to make the most of the ecommerce giant’s shopping extravaganza. Here, Adam Joseph, Director of Client Services at ChannelAdvisor, sheds light on some of the … [Read more…]
Dune London boosts revenue with customer-created content on product pages
Dune London is introducing user generated content (UGC) on its product detail pages to inspire customers during the shopping journey, and has reported an 82% increase in sales where UGC played a part in the transaction over a two week period since the feature went live. The shoe retailer has partnered with marketing technology company … [Read more…]