Mobile payment users worldwide surpass 1 trillion amid pandemic
Last year, for the first time, total mobile payment users worldwide (those who had made a purchase at least once in the prior six months) surpassed 1 trillion.
ecommerce
Gen Z and the beauty industry: Dove most popular among ‘Glow Up’ generation
Gen Z see makeup and beauty care as a form of creativity and are constantly seeking inspiration through video or social content, with Dove and Maybelline among their preferred brands, according to a new report.
Guest comment: How the digitised in-store experience will transform the future of retail marketing
As more people get vaccinated over the coming months, footfall will increase dramatically and retailers need to prepare for what’s to come. For Marcel Hollerbach, CMO at Productsup, the in-store and digital shopping experience needs to be connected. Retailers shouldn’t expect consumers to completely abandon the digital shopping experience that they relied on solely during … [Read more…]
38% of Brits worried about their financial security with over a third less well off
People in the UK are more than twice as likely to be financially worse off since the pandemic than better off, with many looking to more carefully budget in the future, according to new research.
Amazon’s early Prime Day ‘set to outperform pre pandemic numbers’
There has been elevated levels of mobile shopping heading into this year’s Prime Day as pandemic-habits hold strong and predict that Amazon’s Prime Day will outperform its pre-pandemic numbers.
Amazon to overtake Tesco as UK’s largest retailer by 2025
Amazon is to overtake Tesco as the UK’s largest retailer within the next four years, with UK sales expected to reach £77.1 billion by 2025, according to a new report.
Top White Goods brands: Hotpoint leads for online performance
New research by Good – a leading UK brand and digital consultancy – ranks the online performance of the top 12 UK White Goods brands Created in response to brands facing a tidal wave of data, but a lack of insight – the reports distil data into insightful, provocative and actionable triggers. Hotpoint tops the … [Read more…]
Surge in wedding-related purchases as couples race to tie knot post-pandemic
Ahead of lockdown restrictions being set to lift in four weeks’ time, eBay Ads UK has released new insights suggesting that brands should expect a last-minute surge in wedding-related purchases as couples race to tie the knot.
Mixed results for online sales in first month after non-essential retail reopens
One month on from non-essential retail reopening, early data shows online sales have declined by 6% against the previous month. Sales typically decline by just 3% at this time of year, indicating that customers are diversifying their spending.
Going DTC? 5 ways to optimise your on-site experience
Looking to take advantage of the ecommerce surge caused by the ongoing pandemic, many brands such as Nivea are preparing to launch a Direct-to-Consumer (DTC) site for the first time. But with so much competition, getting it right is key. Jack Wearne, CEO of Ve Global looks at how to optimise your on-site experience if … [Read more…]