Google to remove pirated material from search ‘within 24hrs’
Google plans to crack down on pirated content, pledging to remove material which infringes copyright from its main search service “within 24 hours”.
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Xmas shopping online: Free returns boost sales by letting users touch the products
Nearly half of all Brits (45%) find the inability to touch products online is the biggest barrier to shopping online for Christmas, according to new research.
we7 launches ‘tag cloud’ to aid music discovery
UK music streaming service we7 has added a new ‘tag cloud’ functionality to its site., in a bid to encourage users to discover new music.
BA uses newspaper content to drive a quarter of a million app downloads
British Airways and Bigmouthmedia have unveiled a highly new Pay Per Click (PPC) campaign in collaboration with Outbrain, designed to drive awareness of the recently launched British Airways mobile app.
AOP survey reveals “New Rules of Engagement” for online content
The Association of Online Publishers (AOP) unveils its first research study “The New Rules of Engagement”. The new research examines advertising engagement: the relationship between consumer engagement with website content and particularly their reaction to advertising on different website types: original content sites, portals and social networks.
Auto Trader runs first ‘floating’ mobile ad for FIAT
Motoring website Auto Trader has launches a new floating advertising format running exclusively on its mobile homepage.
Virgin Media to launch YouView rival with Tivo powered set top box
Cable giant Virgin Media has launched its new broadband internet based “next-generation entertainment platform” and Set Top Box (STB), which uses Video-on-Demand (VoD) technology from TiVo.
Right to reply: Telegraph to charge web readers? How to make to paywall pay
The Daily Telegraph is considering going behind a paywall, just months after The Times began charging readers £1 a day for online access. Steve Elsham, head of media at business analytics company SAS looks at how newspapers can make the paywall pay.
iVillage revamps women’s lifestyle site with video and social tools
Women’s lifestyle site iVillage is making its tenth anniversary with the launch of a redesigned site, featuring enhanced user profiles, a new celebrity blogger line up, and premium video on demand content through a deal signed with Web TV.
Myspace revamps mobile site, preps iPhone music app
Myspace has launched a new mobile site and iPhone application, as the social network looks to gain lost ground on market leader Facebook and promote its music-sharing tools.