StrongMail adds Pinterest sharing tool for email marketers
StrongMail has added Pinterest as an additional sharing channel to its StrongMail Influencer word-of-mouth customer acquisition solution.
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Top tips: Financial services- the future is social
The strictly regulated financial services sector has been slow to adopt social strategies, but as increasing numbers of customers start to integrate social into their lives, it’s becoming disadvantageous to stay on the sidelines. Tamara Littleton, CEO of social media management agency, eModeration, explains why the sector is starting beginning to embrace social, and details … [Read more…]
Microsoft blocks Pirate Bay links
Microsoft has begun blocking links to The Pirate Bay’s website on its Windows Live Messenger platform.
Formula 1 on Facebook: Which drivers and teams are leading the pack online?
Social analytics firm Socialbakers has released data on the Formula 1 drivers and teams, revealing Facebook fans and engagement stats on each. Jensen Button lead the pack, seeing a 28% increase in engagement from his Facebook fans.
Europe: Surge in smartphone users accessing news sites
Nearly 37 percent of smartphone users in the top 5 European countries (France, Germany, UK, Italy and Spain) have accessed news sites via an app or browser in January 2012, showing an increase of 74 percent over the past year, according to new research.
Event report: ConnectEurope outlines changing email strategies
ConnectEurope2012 the leading global digital conference for online marketers, was held last week in central London bringing together some of the industry’s most innovative thinkers, the world’s biggest brands and awe-inspiring speakers. Keynote speakers included Sir Ranulph Fiennes, the World’s Greatest Living Explorer, Innocent co-founder Richard Reed and TED crowd favourite, Marco Tempest.
Google shuts down 130 million ads in ‘war on spam’
Google has claimed it has halved the number of so-called “bad ads” being displayed across its services, after boosting its detection methods and technology.
US Presidential campaign: Who is winning the race online?
With the 2012 political season in full swing, Americans are flocking to the Internet for news surrounding the presidential candidates. So which candidate sites are drawing the most visitors? Nielsen profiled the voter-aged (18+) audience to the official campaign sites of the five presidential candidates to find out how their visitors lean.
From social to mobile: Zynga snaps up mobile game maker Omgpop
Farmville creator Zynga has bought Omgpop, as the Farmville creator looks to expand beyond its Facebook platform and into mobile games.
Facebook draft sparks privacy fears over apps tracking user’s friends
Facebook has sparked concerns from privacy groups after a draft proposal changed its privacy policies in an attempt to supposedly make its methods more transparent.