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Clubhouse is beginning to roll out its beta for Android – this has been the most requested feature from its community of users and is a significant marker in the next phase of the app’s growth.
Starcom has struck a new partnership for snack brand, popchips, in partnership with global podcast company, Acast.
Native ad firm Taboola has announced a multi-year renewal of their partnership with Dennis Publishing – the international media group with over 50 million unique users a month.
The global benchmark study by Contentsquare, found that while 45% is still a significant amount, this figure has in fact reduced in recent years. In Contentsquare’s 2020 benchmark, it was found that as much as 69% of all online content went unseen. The ‘2021 Digital Experience Benchmark’ incorporates global Contentsquare data from over 20 billion … [Read more…]
European commercial broadcaster Bauer Media Audio is launching a new digital audio advertising network across the Nordics.
Health and fitness personalities have increased over the past year across all social media and Currys PC World has revealed the Top 100 Most Popular Health and Fitness Influencers in the World, highlighting their earning per year, per post and number of followers amongst other metrics.
Covid-19 has accelerated an industry shift towards freelancing and independent work and highlighted some key challenges for creative production, according to new research into the creative production industry.
Reach has signed a three-year agreement with data specialist BlueVenn, which will see the publisher adopt BlueVenn’s award-winning Customer Data Platform and CRM software.
The rise of ‘shoppertainment’ such as Livestreaming Commerce platforms and shoppable videos, is becoming a growing trend. Philip Rooke, CEO at €130m ecommerce firm, Spread Group looks at why this new format doesn’t just work for big brands with big budgets; start-up brands and YouTuber creators can do it too.
The vast majority (75%) of senior marketing decision makers feel restricted in their creative endeavours by boardroom executives.