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comScore

US holiday spending hits $20bn for first 34 days

December 8, 2011

Shoppers in the US have spent a combined total of over $20bn online during the holiday season so far, according to new research.

Uncategorized comScore, retail

Measuring social media marketing – ComScore and Buddy Media launch Partnership

December 8, 2011

Many marketers have been deeply frustrated when it comes to measuring social media marketing in terms of audience reach and engagement. That’s why Facebook fanpage software provider Buddy Media teaming up with audience giant ComScore could become a new chapter in social media marketing measurement. If you’re looking for an online unduplicated reach figure, then … [Read more…]

Uncategorized advertising, agencies, analytics, brands, comScore

$6bn sold online in US during ‘cyber week’ as free shipping drives conversions

December 6, 2011

Online retailers generated combined sales of over $6bn in the US last week, breaking records as three individual days surpassed the $1bn threshold, according to new research.

Uncategorized Christmas, comScore, marketing, retail

US Cyber Monday breaks records as $1.25bn spent in one day

December 1, 2011

US shoppers spent a record amount this Monday, reaching $1.25bn in online spending, up 22 percent versus year ago, according to new data.

Uncategorized comScore, media, retail

Mobile social networking soars in Europe: UK leads the way

November 28, 2011

Mobile users on Twitter and LinkedIn doubled in the past year, across the five biggest Europeam countries, with the UK leading the growth, according to new research.

Uncategorized apps, brands, comScore, Europe, Facebook

Infographic: QR code trends: How are people using barcode scanners?

November 23, 2011

Quick Response (QR) codes are on the rise, delivering up information and offers to smartphone users. But who is using them, and where? This infographic from Top SEO Liverpool looks at worldwide QR code usage.

Uncategorized comScore, infographic, UK

Right to reply: Preserving competition in the mobile marketplace

November 14, 2011

Is Google’s growing dominance of the mobile market hindering innovation? David Wood, ICOMP Legal Counsel, takes a closer look at how the industry can remain competitive…

Uncategorized advertising, Android, apps, comScore, financial services

Australia report: Top web categories and ad networks

November 1, 2011

Google Ad Network remains the top ad network in Australia, followed by Adconion and ValueClick, according to new data.

Uncategorized Australia, comScore, content, email, Entertainment

Mobile now drives nearly 5% of UK traffic

October 31, 2011

Smartphones and Tablets are now accounting for nearly 55 of all web traffic across the 5 leading European countries, according to new research.

Uncategorized Android, Apple, comScore, content, Europe

Top 10 entertainment properties in Europe

October 28, 2011

YouTube, VEVO, MTV owners Viacom and iTunes are the most popular entertainment web properties in Europe, according to new research.

Uncategorized comScore, Entertainment, Europe, local, music
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