A number of high-profile websites have failed when there has been a surge of traffic- with the Olympics and UCAS websites failing most recently. Andreas Edler, managing director of Hostway UK, looks at how such outages can lose sales and deter customers from coming back to the site – especially if it fails during a … [Read more…]
After reviewing 300,000 creatives served globally, ad serving firm MediaMInd has discovered that certain formats are performing far better in engaging more users and for longer.
The Netherlands and France have the highest penetration of online banking users in Europe, followed by Sweden, the UK and Finland, according to new research.
Online shoppers can be a fickle bunch, with so many alternative retailers only a click away, so generating customer loyalty is a key challenge for advertisers. In the first of two articles looking at incremental sales, Owen Hewitson, Client Strategist at Affiliate Window & buy.at, focuses on the relationship between VoucherCode Sites and advertisers.
The switch to online retailing continues to be fast with US year on year growth at14% based on comparable Q4 results for 2010 vs 2011. The latest online retail spend data shows continued steep rises as the purchase of groceries and mainstream consumer products switches away from the highstreet. More on which sectors are moving…
Google continued to lead the US as the most visited site in December, with women’s network iVillage the highest riser, according to new data from comScore.
Rupert Staines, managing director of RadiumOne, reveals his best practice tips to running a successful online marketing campaign.
Facebook has increased its lead in the US display ad market, accounting for 28% of impressions in 2011, according to new data.
Facebook has increased its lead in the US display ad market, accounting for 28% of impressions in 2011, according to new data.
The Daily Mail’s Mail Online has become the world’s most-read online newspaper, attracting 45.3m unique users in December to leapfrog the New York Times (44.8m), according to new research.