Online retailers are preparing for strong spending as the Christmas shopping peak approaches, with consumers forecast to spend £4.6bn online over the two weeks commencing 3rd and 10th December according to new research.
Embattled video game retailer GAME has consolidated its affiliate activity appointing global performance network, Affiliate Window as its sole partner.
TopCashBack set digital marketing agency SiteVisibility the task of increasing its search rankings and overall brand awareness using SEO and linkbuilding methods. This case study shows how by the summer, the loyalty rewards site gained 51.8% in organic website traffic and doubled its monthly average ROI.
October proved to be scary month not just for Halloween but also for Google’s share of the UK search market. October figures suggest 89.33% of all web searches in the UK were made using Google.
Last Christmas, Nutella ran a cross-platform ad campaign in Germany, mixing traditional and new media spend, including TV and Facebook. This case study looks at how the Facebook campaign generated more sales than TV ads for the food brand.
A new era of superfast mobile internet begins in the UK today, as 4G products and services are made available to millions of consumers in 11 cities across the UK.
MySupermarket is set to launch a free app that assists grocery shoppers on finding the cheapest prices when purchasing online.
After more than four years in the making, and behind at least 40 other countries, this week the UK finally sees the first 4G network switched on. Consumers who have a compatible device and one of EE’s new 4G price plans can expect data speeds of up to five times current 3G speeds across 10 … [Read more…]
Argos is to scale back its iconic catalogue in favour of a focus on online retailer, as the home shopping retailer looks to reverse two years of falling sales.
The British Phonographic Industry (BPI) has asked UK’s major internet service providers (ISP) to add three more file-sharing websites to its piracy blockade.