How late can shoppers leave ordering gifts this year? Global courier ParcelHero has launched a new tool revealing the true ordering deadlines for the UK’s top retailers – and Argos scoops the honours from Very this year.
This year’s Black Friday was a real eye-opener to the fact that so many consumers are now abandoning the high-street and moving online during the big ticket sales events, to grab themselves a bargain without getting caught up in the crush that saw shoppers fighting over TVs in the aisles of supermarkets last year. With … [Read more…]
A national survey of UK shoppers’ online shopping habits has revealed that almost five percent people have taken ‘sick days’ from work in order to wait in for a delivery, potentially costing the UK economy and employers millions of pounds each year.
Almost one quarter of consumers have bought a product online that turned out to be counterfeit, including fashion or footwear, electronics and digital content, according to new research.
For each retailer competing to deliver the best products or bargains, a website is the vital focal point of their business. Campbell Williams at Six Degrees Group offers tips on dealing with web traffic spikes this festive season.
Telecoms regulator, Ofcom has said that six million homes could be suffering from slow broadband speeds as a result of putting up Christmas lights, placing Wi-Fi hubs close to microwaves, or near lamps or by installing baby alarms.
Nir Debbi, co-founder and CMO at Global-e, the cross-border e-commerce specialists, offers advice to online retailers on how to capitalise upon the fast-growing cross-border e-commerce market.
From mystery X-rays to disobedient dogs, 2015 was another big year for video viral marketing case studies. Marketing stunts, long-form storytelling and cute animals (naturally) featured heavily this year. Perhaps more telling was the number of ads seeded on Facebook rather than YouTube, as the social network becomes the go-to place for sharing videos. To … [Read more…]
A year after its controversial advert showing a Christmas Day truce on the Western Front, Sainsbury’s called upon the powers of children’s writer Judith Kerr to create a heart-warming Christmas ad that rivaled John Lewis’ festive campaign.
Amazon says it had its biggest sales day in the UK as shoppers rushed to buy bargains on Black Friday, with overall online sales across all retailers topping £1bn in a single day.