Amazon Echo to boost UK retail sales this Christmas
Consumers plan to shop online this Christmas and are prepared to embrace new AI-powered technologies such as Amazon Echo and Google Home, according to new research.
Christmas
Black Friday – a psychological retail phenomenon
The UK will generate £7.42bn in sales over the Black Friday peak period of 20–27 November 2017, up 15% up from £6.45bn in same period 2016 according to new research.
Top tips for surviving Black Friday
With the busiest shopping day of the year ahead of us, retailers’ preparation should be well underway. Craig Summers, UK Managing Director at Manhattan Associates shares his top tips for surviving Black Friday and beyond.
Black Friday to take over 40% of Christmas spend this year
More than half of all gifts purchased this year for Christmas will be technology related, according to new research.
Slow site speeds hamper online retailers this festive season
More than half (54%) of the UK’s top online retailers are completely unprepared for the Black Friday sales surge, rating as “Poor” for key performance metrics such as page loading speed, according to new research.
Brands spending £6bn on Christmas ads
Brands will be spending a record £6bn on Christmas advertising in 2017, according to a new report.
eBay sees rise of “Generation Phygital”: 52% prefer books, CDs and DVDs over digital media
Brands are set to benefit from a revival of physical media as the nation’s entertainment format of choice, with over half (52%) of Brits now preferring physical books, music, film/TV and video games to digital downloads.
Top tips: Are your insights falling into the Black Friday black hole?
Does data analytics offer any value at all on the busiest shopping day of the year? Most definitely, if you want to deliver the fastest, slickest and most effective shopping experience, insists Duncan Keene, UK Managing Director, ContentSquare.
Paddington Vs. Moz: Which Christmas ad is winning online?
Over the past few days’ social media has exploded following the release of the M&S and John Lewis Christmas ads. But which ad is winning on social media so far?
Christmas ad battle: John Lewis’ ‘Moz the Monster’ takes on M&S’ Paddington Bear
The release of the John Lewis Christmas advert heralds the start of the festive season, and 2017’s eagerly-anticipated commercial features a monster hiding under a bed, costing a massive £7m to produce.