ComScore to change mobile measurement methods
ComScore is to change in its mobile measurement products in the UK, ditching its previous system for a more panel based approach that’s similar to its PC audience metrics.
ComScore is to change in its mobile measurement products in the UK, ditching its previous system for a more panel based approach that’s similar to its PC audience metrics.
The emergence of wireless technologies, smart products and software-defined businesses are playing a central role in catapulting the volume of the world’s data. Due, in part, to this Internet of Things, the digital universe is doubling in size every two years and will multiply 10-fold between 2013 and 2020 – from 4.4 trillion gigabytes to … [Read more…]
eBay launched in the UK back in 1999, evolving into a market place for business sellers, leading high street retailers and UK exporters – hitting three billion sales worth £65bn on its 15th birthday.
People are spending more time each day on online rather than traditional forms of media., according to new research looking into global media consumption trends.
IAC, the digital media giant behind Tinder, Vimeo and Ask.com, has bought annonymous social network Ask.fm.
Xiaomi, often dubbed the ‘Apple of China’, has overtaken Samsung in terms of smartphone units sold for the first time in the country, according to new research.
New research from GlobalWebIndex has found that Coca-Cola, McDonald’s, Visa and Adidas were the most recognised sponsors from the 2014 World Cup, with recognition levels of 50%, 39%, 41% and 36% respectively (among UK, US and Brazilian consumers).
The real World Cup may have gone to Germany, but Mexico has the biggest social audience, according to new research.
Microsoft’s Siri rival Cortana has proven to be something of a football expert, correctly predicting the winners of all the knockout games in the World Cup 2014 so far. But can it predict the champion for the final this Sunday?
With the World Cup entering its final days, football fever has gripped mobile users worldwide, with Asia and Africa consuming most content on handheld devices, according to new research.